This year, we’re thrilled to introduce “Limitless” as our 2024 Color of the Year—a hue that embodies the spirit of boundless creativity and change.
Limitless is not just a color; it’s a mood, a vibe, a lifestyle. This warm, sunny hue is as versatile as it is vibrant, pairing beautifully with both warm and cool finishes. Its agility across numerous design directions makes it a star in its own right.
As its name suggests, Limitless offers an energizing take on a neutral tone, providing endless ways to incorporate it into your life. Whether you’re using it as a full-body color or as an accent to both warm and cool tones, this color is dynamic, spirited, and radiant.
Limitless serves as the cornerstone of our 2024 trend palettes, bringing a reassuringly calm yet refreshing energy. When combined with repeating rounds or arches, smooth finishes, and ambient lighting, it creates a sense of minimalism in commercial settings.
This volume focuses on the introspective and calming aspects of Limitless, encouraging us to take a step back and reflect.
Here, Limitless takes on a more dynamic role, inspiring awe and wonder as we engage with the world around us.
This volume is all about breaking the mold and challenging the status quo, powered by the transformative energy of Limitless.
In support of this year’s colour of the year selection, the creative team from the PPG Industrial Coatings produced a highly stylized captivating video that takes you on a journey through the three distinct volumes of Limitless.
Together, these palettes not only offer a feast for the eyes but also tell a compelling story of optimism, creativity, and introspection.
